Revolutionize Your Creative and Strategic Work with Generative AI

Supercharge Your Marketing Strategy

In the fast-paced worlds of marketing, sales, and creative professions, leveraging the latest technologies is essential for maintaining a competitive edge. AI CONNECT provides hands-on training that empowers professionals to integrate generative AI into their workflows, driving efficiency, creativity, and impactful results. We do this by providing: 

  •  Monthly AI Masterclass Sessions
  •  Peer Collaboration Channels
  •  Access to our Video, Tools & Prompts Library

Why Choose AI CONNECT for Your Career Development?

Enhance Creativity and Innovation

Learn how to use AI as a creative partner, generating fresh ideas and optimizing creative processes for more effective outcomes.

Automate Repetitive Tasks

Discover how to use AI tools to streamline repetitive tasks, freeing up time for more strategic and creative work that drives growth.

Practical, Hands-On Learning

Gain real-world experience with AI tools that can be immediately applied to your daily tasks, improving both efficiency and creativity.

Meet the AI CONNECT Faculty

Business Leaders Turned AI Experts

Delivering concentrated, high-value learning with the pragmatic, practical focus Chief Executive Group is known for, in an easy-to-access platform that understands the constraints and challenges of busy working executives.  

Glenn Hopper

A chief financial officer with two decades of experience leading finance operations

Ashley Couto

An award-winning marketer & designer with 20 years of experience

Stephen Lytle

A seasoned HR strategist with a successful 20 year track record of leadership

Session Calendar

Core Marketing Leaders Session Offering

December

Accelerate Creativity in Marketing with Generative AI

This session focuses on using generative AI to boost creativity and streamline creative processes. Professionals will learn how to harness AI tools to generate new ideas, refine creative concepts, and enhance marketing strategies.

Key Takeaways:

  • Discover how to use generative AI as a creative partner, generating new ideas and accelerating creative workflows.
  • Learn to apply AI tools to creative direction and content development, enhancing the quality and impact of your work.
  • Gain practical skills in using AI for rapid idea generation and iteration, making your creative process more fluid and efficient.

Who Should Attend: Designed for Creative Directors, Marketing Professionals, and Content Creators, this session will demonstrate how to integrate generative AI into your creative endeavors, enhancing your capacity for rapid idea generation and efficient creative processes.

March 2025

Transforming Marketing Operations with AI

This session is essential for marketing and creative professionals, focusing on building a collaborative, AI-driven marketing function. Learn to integrate AI tools to optimize marketing efforts and drive growth, regardless of team size.

Key Takeaways:

  • Learn how to create and manage effective AI tools, such as ChatGPT bots, for enhanced marketing automation and customer engagement.
  • Understand best practices for leading an AI-driven marketing team, optimizing creativity, and efficiency.
  • Discover how AI can enhance collaboration within your team, leading to more innovative and impactful marketing campaigns.

Who Should Attend: This session is designed for Marketing Directors, Digital Marketing Managers, and Creative Leaders who want to leverage generative AI to enhance their marketing strategies, optimize campaigns, and lead a more efficient and innovative marketing shop, regardless of team size.

January 2025

Creating Engaging Workplaces with AI

This session focuses on using AI to create a more engaging and efficient workplace. Senior leaders will learn how AI can be leveraged to boost employee satisfaction and productivity, driving better business outcomes.

Key Takeaways:

  • Understand how AI can be used to develop personalized development programs, enhancing employee engagement and retention.
  • Learn data-driven approaches to improving managerial effectiveness and creating a more responsive workplace culture.
  • Explore strategies for implementing AI across various organizational functions to drive holistic improvements in performance and satisfaction.

Who Should Attend: Ideal for HR Executives and Managers, this session explores how AI can revolutionize HR practices by developing advanced frameworks for employee engagement, personalized development programs, and managerial effectiveness, making it essential for leaders aiming to create a dynamic and data-driven workplace.

February 2025

Supercharge Financial Forecasts with AI and Data Science

Integrating data science with AI offers powerful insights for strategic decision-making. This session is essential for leaders who want to leverage data to enhance forecasting and financial planning.

Key Takeaways:

  • Gain foundational knowledge of data science applications within generative AI to improve financial analysis and planning.
  • Learn techniques to enhance forecasting accuracy and data-driven decision-making, crucial for strategic planning and risk management.
  • Understand how to use AI to analyze data more effectively, leading to stronger business outcomes.

Who Should Attend: This session is tailored for Financial Analysts, CFOs, and Finance Managers who are seeking to enhance their financial planning and analysis capabilities through the integration of AI and data science, offering techniques for more accurate predictions and robust forecasting.

Additional Programming

Members benefit from one session per month on a continuous basis

October

AI-Enhanced HR Strategies for Modern Workplaces

While this session focuses on HR, understanding AI applications in other business functions can inspire creative professionals to think more broadly about automation. Learn how AI-driven strategies can enhance efficiency and creativity within your team.

Led by Stephen Lytle

November

Automate Tasks with AI Bots

Understanding how to deploy AI-driven bots in everyday operations can significantly reduce manual work and increase productivity. Senior leaders can learn how to automate repetitive tasks, allowing teams to focus on higher-value activities.

Led by Glenn Hopper

January 2025

Creating Engaging Workplaces with AI

While this session focuses on workplace efficiency, understanding AI’s impact on employee engagement and productivity can provide valuable insights for creative teams. Learn how to use AI to create a more dynamic and responsive creative environment.

Led by Stephen Lytle

February 2025

Using Data Science With AI

This session introduces data science applications in conjunction with AI, which is critical for optimizing marketing strategies and understanding customer behavior. Creative professionals can learn to leverage data more effectively to enhance campaigns and drive sales.

Led by Glenn Hopper

Resources and Tools

You’ll gain immediate, ongoing access to a growing library of videos, templates and tools, including:

For HR Professionals:

For Marketing Teams:

For Finance Teams:

General AI Resources:

Transform your creative and strategic work with AI CONNECT

Ready to elevate your skills and stay ahead of the curve? Get started today!

Individual Membership

Access to a year of continuous learning
$ 995 Per Year
  • Monthly AI Masterclass Sessions
  • Peer Collaboration Channels
  • Video, Tools & Prompts Library

Corporate Membership

Unlock continuous learning for your team
$ 795 Per Member for Teams of 3+
  • Monthly AI Masterclass Sessions
  • Peer Collaboration Channels
  • Video, Tools & Prompts Library

Who Should Join

Are you eager to embrace the potential of generative AI?

This online community is tailored for leaders and their teams in HR, finance, marketing and sales, as well as other key areas of business who are eager to embrace the potential of generative AI to strengthen their companies—and their own career potential. 

This is about both high-level strategy and hands-on, roll-up your sleeves workshopping with other do-ers looking to become proficient and get their teams up to speed—fast—with this game-changing technology. 

Whether you’re a seasoned professional looking to enhance your skills or an aspiring leader seeking to own a piece of the future, the AI Academy series is your gateway to unlocking the power of generative AI. 

Glenn Hopper

A chief financial officer with two decades of experience leading finance operations

Glenn is a nationally-recognized expert on finance automation, operational efficiency and margin improvements. Having spent his professional career coupling financial leadership and technical expertise to optimize operations and promote innovation and modernization within companies, he’s now become a pioneer in the uses of AI to safely increase productivity in the finance function and beyond, and he’ll share what he’s learning from his work. 

Ashley Couto

An award-winning marketer & designer with 20 years of experience

Ashley Couto gets first-look access and exclusive conversations with the most dynamic and forward-thinking voices in the AI space. She is behind the scenes helping some of the world’s largest companies leverage AI effectively. Bringing two decades of award-winning marketing to the table, Ashley’s data-driven approach to leveraging AI and prompt engineering mastery have quickly made her one of the foremost global experts on the use and implementation of AI to revolutionize your marketing and creative efforts. She’ll show you some of the most innovative use cases of ChatGPT, Midjourney, and lesser-known but high-impact AI tools that will transform your company’s creative efforts. 

Stephen Lytle

A seasoned HR strategist with a successful 20 year track record of leadership

Stephen has been a leader at respected organizations like Target, Walmart, ChenMed and now Evara Health. As the AVP of People & Culture at Evara he pilots the teams that ensure HR, Benefits, Compensation, Employee Relations, Talent Acquisition, Workforce Development, and Training champion strategies that catalyze both personal and professional growth, and ultimately elevate patient care and outcomes. Distinguished in the field, Stephen delivers AI and ChatGPT training to organizations, sharing insights from his firsthand experiences. His approach is unique — he’s not just a consultant but an actual HR practitioner who applies AI technology within his role. This practical perspective informs his training sessions, making them both relevant and actionable for his audience.